Since 1962 Ipsos MRBI has been conducting polling and policy research on behalf of a wide range of public sector and media organisations, tracking the development of Irish Society over a period of almost 50 years.
In 1982, Ipsos MRBI began political and social polling on behalf of the Irish Times, and has since polled on behalf of a number of respected Irish media organisations including RTE, TG4 and RNG. Survey research focussing on political and social issues is a core part of our business. Our reputation in this area of research is founded on the construction of independent, robust studies designed to elicit the opinions of specific, and often difficult to reach, populations.
Our policy research experience is deep and varied, covering a range of issues from the smoking ban legislation, drug use, smoking attitudes and prevalence in society, and teenage alcohol use, to public attitudes towards disability and physical activity among older people.
In acknowledgement of our long history of conducting polling and policy research, Ipsos were contracted in 2009 to conduct the largest social research study of its kind in Ireland, the Irish Longitudinal Study on Aging, involving 10,000 interviews with adults aged 50 years and over.
Ipsos MRBI also holds the contract for all social research, both quantitative and qualitative, on behalf of the EU.
For more information on polling and policy research within Ipsos MRBI, please contact Damian Loscher at Turn on JavaScript!.
